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Gamer.LK appointed Esports marketing agency by Tencent Games for 2022 PUBG MOBILE Pro League South Asia Championship Spring

Gamer.LK appointed Esports marketing agency by Tencent Games for 2022 PUBG MOBILE Pro League South Asia Championship Spring

The global games-publishing giant and creator of PUBG Mobile, Tencent, has named InGame Esports (parent company of Gamer.LK) its marketing agency for the 2022 PUBG MOBILE Pro League (PMPL) South Asia Championship Spring. The international tournament will see South Asia’s best Esports athletes go head-to-head to earn the title of South Asian Champions of PMPL ‘22 Spring as well as USD 150,000 in prize money. InGame Esports will leverage over 15 years of Esports experience in the region in taking PMPL to bigger audiences.

InGame Esports is an Esports agency providing end to end Esports and gaming services. Catering to global brands looking to create deeper connections with today’s youth, InGame Esports executes campaigns through tournaments, leagues, influencer campaigns and immersive metaverse experiences. InGame Esports also operates franchised leagues such as the Sri Lanka-based Esports Premier League that featured some of the Cricketing worlds biggest stars as franchise ambassadors. 

We look forward to bringing our unique take on Esports marketing to a well-established Esports series like the PUBG MOBILE Pro League. Esports athletes across South Asia look towards PMPL as an aspirational goal, and we are excited to create this visibility to athletes and fans in the region. said InGame Esports / Gamer.LK CEO Raveen Wijayatilake

The 2022 PUBG MOBILE Pro League South Asia Spring launched in March and took place over the 4 following weeks. Teams that qualified from Nepal, Mongolia and Pakistan will battle it out at the 2022 PUBG MOBILE Pro League South Asia Championship Spring in May, which features a USD 150,000 prize pool.

PUBG Mobile has grown exponentially in popularity due to its scintillating gameplay mechanics and strong competitive elements making it one of South Asia’s largest Esports titles and a key driver of Esports in the region. The tactically rich title is ideal for high stakes regional competition and plays a major role in shaping the skills of newer generations of Esports athletes.

Gamer.LK takes Esports to schools with Inter-School Esports Championship 2021 powered by Samsung

Gamer.LK takes Esports to schools with Inter-School Esports Championship 2021 powered by Samsung

  • The largest School-level sporting event returns for its 5th year
  • Players can represent their schools across 20 different game titles
  • Over 150 schools are expected to take part with the event being held online due to the current pandemic situation

Gamer.LK, the leader in Esports and Digital Entertainment experiences in Sri Lanka has announced the return of the Inter-School Esports Championship for 2021 powered by Samsung Sri Lanka. This year’s Championship is the 5th edition of the event which has come to be known as the largest school-level sporting event in the country, with 150 schools from across the island taking part in the last edition.

The Championship this year has moved to a completely online setting due to the ongoing pandemic situation, allowing competitors to take part from the safety of their own home across 20 popular gaming titles. Esports athletes from any government or international school can represent their School and compete across a number of team games (Call of Duty 4: Modern Warfare, Call of Duty Mobile, Dota 2, Free Fire, League of Legends, Mobile Legends, PUBG Mobile, Rainbow Six Siege and Valorant) and individual games (Assetto Corsa eRacing, Clash Royale, FIFA 21, Real Cricket and Rocket League). In addition, Call of Duty: Warzone, Fortnite and Halo Infinite will be held as exhibition, promotional titles. The Championship will also feature a Women’s League (with Clash Royale, Dota 2, League of Legends, Mario Kart Tour and Valorant) in order to recognise the best female student Esports athletes in Sri Lanka.

The Championship began in 2016 with the intention of showcasing the positive aspect of structured and regulated Esports at a school-level. The event has continued with students from national schools such as Royal College, S. Thomas’ College, Ananda College, Nalanda College, D. S. Senanayake College, Isipathana College, Maliyadeva College, Zahira College as well as International schools such as Gateway College, Lyceum International School, Royal Institute and many more taking part. Gateway College has successfully held onto the Championship in all the previous editions held in 2016, 2017, 2018 and 2019 and are the defending champions.

Esports, short for Electronic Sports, is the competitive play of video games – a fast growing sport across the world and an officially recognised sport in Sri Lanka by the Ministry of Sports. Esports athletes from Sri Lanka have represented their country at an international level and are looking to bring home a medal when they compete in Esports at the 19th Asian Games to be held in Hangzhou, China.

Esports has also been recognised as a key focus sport by the Ministry of Sports locally and a healthy exposure to Esports at a school-level plays a vital part in today’s youth gaining the competitive edge as Sri Lanka looks towards international achievements in Esports.

The benefits of Esports are many, with studies showing cognitive growth, better hand-eye coordination, enhanced communication skills with team members and increased critical thinking for problem solving. Gamer.LK extends its fullest support to assist schools to embrace Esports as it is positioned to be the sport of the future.

Samsung Sri Lanka comes onboard as the title sponsor for the Inter-School Esports Championship this year. Samsung has been at the forefront of developing products and services for gamers and promoting Esports in Sri Lanka over the years, as it was identified as the fastest growing sport in the country.. As a result, Samsung in partnership with Gamer.LK have successfully initiated and completed many large scale gaming tournaments, amassing over 1,000 participants from around the country and a staggering 175,000 people watching the tournaments over live-streams.

Registrations for the Inter-School Esports Championship 2021 are now open online at https://school.gamer.lk and will close on 13 December 2021.

Be sure to stay tuned to Gamer.LK’s website and social media for updates regarding the 2021 Mercantile Esports Championship, other tournaments and Esports news.

Sri Lankan Cricket legends join hands with Gamer.LK to help build Sri Lankan Esports

Sri Lankan Cricket legends join hands with Gamer.LK to help build Sri Lankan Esports

Sri Lanka’s premier Esports company Gamer.LK has announced that 6 Sri Lankan Cricketing legends have joined this year’s Esports Premier League – a competitive PUBG Mobile league with a Rs. 1 million prize pool. They have each joined a franchise team to mentor the young Esports athletes that will be recruited, bringing vast sporting experience to the table from their decades long Cricketing careers. Sanath Jayasuriya joins the Southern Sharks, Lasith Malinga joins the Kandurata Kings, Russel Arnold joins the Northern Rangers, Chaminda Vaas joins the Rajarata Giants, T M Dilshan joins the Sabaragamuwa Knights and Angelo Mathews joins the Western Warriors. The league has 3 more franchise slots open for buy-in.

Russel Arnold had this to say “I am excited for Gamer.LK and the Singer Esports Premier League’s future in Sri Lanka. What an amazing opportunity for local talent to shine and possibly make it to the big stage! Loving the part as Northern Rangers team mentor, a different kind of sport but the passion remains the same. I really want to see Esports take off in a big way in Sri Lanka. It is encouraging that so many great brands have backed this league too. That alone shows the potential seen in this tournament. I am looking forward to this event.”

“The format we have introduced this year enables any gamer across the island to compete and get recruited into one of the 12 franchised teams. With Rs. 1 million up for grabs, and the chance to play with Sri Lanka’s top Esports talent, we’ve created a clear pathway for any aspiring Esports athlete to reach the top and be rewarded for it. We’re excited about Angelo, Vaas, Malinga, Sanath, Dilshan and Russel coming onboard, and look forward to seeing them impart their invaluable sporting wisdom to the youngsters. Our vision for Esports in Sri Lanka gets closer to realisation with the help of these legends, and we’re grateful for their support.” said Raveen Wijayatilake, CEO of Gamer.LK and the founder President of the Sri Lanka Esports Association.

The league is broken into an open qualifier where any aspiring Esports athletes from all corners of the country are able to register and compete. The top 60 ranked players are then included in a team auction where managers of each team will bid on and recruit 5 players. The recruited players will get virtual face-time with their respective mentors, which will set the tone for a week of competitive matches and the grand finals weekend. With Rs. 1 million in prize money on the line, the best teams will train their mental focus, teamwork and game strategy in order to better the competition.

Esports has been growing at a rapid pace in Sri Lanka over the last decade thanks to Gamer.LK’s consistent efforts in organising tournaments and activities around the sport. There are an estimated 4 million gamers in the country. Esports was recognised by the Sports Ministry of Sri Lanka as the 70th national sport in 2019.

Gamers interested in taking part can visit epl.lk to register for the open qualifiers. Registrations close on 28th August and qualifiers will begin September onwards.

Chaminda Vaas joins Gamer.LK’s SINGER Esports Premier League

Chaminda Vaas joins Gamer.LK’s SINGER Esports Premier League

Sri Lanka’s most successful pace bowling Cricket legend Chaminda Vaas joins Gamer.LK’s Singer Esports Premier League as the mentor for the team Rajarata Giants. The Rajarata Giants is a franchise Esports team that competes in the Esports Premier League, which is held annually and has a Rs. 1 million prize pool for the top Esports athletes in the country. The game of choice is PUBG Mobile, which is played by over a million Sri Lankan youth today.

Vaas is the second Cricketing celebrity to have announced their affiliation with Gamer.LK’s league, with the other being Russel Arnold, mentoring the Northern Rangers team. The mentors will be inspiring and guiding the Esports athletes who get recruited to the team, and shining a spotlight on the players and the league as a whole.

Esports has been growing at a rapid pace in Sri Lanka over the last decade thanks to Gamer.LK’s consistent efforts in organising tournaments and activities around the sport. There are an estimated 4 million gamers in the country. Esports was recognised by the Sports Ministry of Sri Lanka as the 70th national sport in 2019.

Over 2,000 Esports athletes are expected to compete for a spot in the 12 franchise teams. The event will be held completely online throughout August, September and October of this year. Gamers wanting to take part in qualifiers are able to get more information on the official website at epl.lk. 

“We take a big step forward with the announcement of Chaminda Vaas joining our Esports Premier League. Vaas has been a huge part of the country’s sporting culture, and we’re excited to have him be a part of our journey” said Raveen Wijayatilake, CEO of Gamer.LK and the founder President of the Sri Lanka Esports Association.

SINGER comes onboard this year as the Title Sponsor of the Esports Premier League. Sri Lankans have come to know SINGER as the go-to location for durable goods for decades. SINGER now takes a bold step forward in catering to the Sri Lankan gaming population to create, maintain and grow their gaming lifestyle – whether you’re an Esports athlete or a casual gamer.

Moose Clothing Company, a big supporter of Sri Lankan Sports, has stepped up to sponsor the Esports league as the Official Clothing partner. Sprite, the Refreshing partner, has come onboard to keep players chilled while they game. 2 high-end Mobile phones are being given away by Sprite during the event for gamers that take part in the Sprite social campaigns held throughout the event. Samsung is the Official Smartphone partner, as players will be competing on mobile devices. Pizza Hut & Taco Bell are the official Food Partners, providing fast delivery of delicious food straight to players’ homes. Dell Gaming, with their lineup of G5, G7 & G15 gaming laptops, is the Gaming Laptop partner. A brand new Dell G15 gaming laptop will be given away during the event. Daraz, another strong supporter of traditional sports, is the Digital Partner for the league.

Gamers interested in taking part can visit epl.lk to register for the open qualifiers. Registrations close  on 21st August and qualifiers will begin 28th August.

Russel Arnold joins Gamer.LK’s SINGER Esports Premier League

Russel Arnold joins Gamer.LK’s SINGER Esports Premier League

Cricketing legend Russel Arnold has stepped into the arena of Esports, not as a player, but as the mentor for the Esports team Northern Rangers. The Northern Rangers is a franchise Esports team that competes in Gamer.LK’s SINGER Esports Premier League. The league is held annually and has a Rs. 1 million prize pool for the top Esports athletes in the country. The game of choice is PUBG Mobile, which is played by over a million Sri Lankan youth today.

Russel Arnold had this to say “I am excited for Gamer.LK and the Singer Esports Premier League’s future in Sri Lanka. What an amazing opportunity for local talent to shine and possibly make it to the big stage! Loving the part as Northern Rangers team mentor, a different kind of sport but the passion remains the same. I really want to see Esports take off in a big way in Sri Lanka. It is encouraging that so many great brands have backed this league too. That alone shows the potential seen in this tournament. I am looking forward to this event.”

Over 2,000 Esports athletes are expected to compete for a spot in the 12 franchise teams. The event will be held completely online throughout August, September and October of this year. Gamers wanting to take part in qualifiers are able to get more information on the official website at epl.lk.

Esports has been growing at a rapid pace in Sri Lanka over the last decade thanks to Gamer.LK’s consistent efforts in organising tournaments and activities around the sport. There are an estimated 4 million gamers in the country. Esports was recognised by the Sports Ministry of Sri Lanka as the 70th national sport in 2019.

“Russel is an icon for us Sri Lankans and we’re super excited that he’s coming onboard EPL as a mentor for the Northern Rangers. Russel embracing Esports is a pretty big deal for us, and with this vote of confidence, the sport takes a huge step forward” said Raveen Wijayatilake, CEO of Gamer.LK and the founder President of the Sri Lanka Esports Association.

SINGER comes onboard this year as the Title Sponsor of the Esports Premier League. Sri Lankans have come to know SINGER as the go-to location for durable goods for decades. SINGER now takes a bold step forward in catering to the Sri Lankan gaming population to create, maintain and grow their gaming lifestyle – whether you’re an Esports athlete or a casual gamer.

Moose Clothing Company, a big supporter of Sri Lankan Sports, has stepped up to sponsor the Esports league as the Official Clothing partner. Sprite, the Refreshing partner, has come onboard to keep players chilled while they game. 2 high-end Mobile phones are being given away by Sprite during the event for gamers that take part in the Sprite social campaigns held throughout the event. Samsung is the Official Smartphone partner, as players will be competing on mobile devices. Pizza Hut & Taco Bell are the official Food Partners, providing fast delivery of delicious food straight to players’ homes. Dell Gaming, with their lineup of G5, G7 & G15 gaming laptops, is the Gaming Laptop partner. A brand new Dell G15 gaming laptop will be given away during the event. Daraz, another strong supporter of traditional sports, is the Digital Partner for the league.

Gamers interested in taking part can visit epl.lk to register for the open qualifiers. Registrations close on 21st August and qualifiers will begin 28th August.